Blog


Vitagora's food innovation blog

 

Science and tech intelligence,
trends and best practices

16 Nov 2021

What does flexitarianism mean for meat consumption in France?

In our circles, working on food innovation consumer trends, flexitarianism is a frequent topic of conversation, as are meat-free proteins and plant-based foods. I recently hosted a webinar on the topic of new sources of protein (you can see it here – in French).   So just for once, today I’ll be talking about… meat! While the overall quantities of meat eaten in France have been going down over the last 30 years, the picture is being more n…

01 Sep 2021

Pulses: what are the barriers to boosting consumer demand?

Lentils, beans, chick peas... pulses are well known for their many benefits for the environment (nitrogen fixing, low greenhouse gas emissions etc.) and for our health (high in protein, low in fats...) - here is a quick overview of these points. Despite their positive press, consumption of pulses has fallen steeply in France (as it has in many Western countries) since the beginning of their 20th century, from 7.2kg/year/person in 1920 to 1.7…

05 May 2021

Copycat: what can petfood learn from human food trends?

With 14 million cats, more than 7 million dogs (according to a 2018 Facco/Kantar report), and a few million fish, birds and other animals, at least half of all French households contain a pet.   From flexitarian to vegan, natural, gluten free… it is widely accepted that current human food trends are an expression of an overall movement towards hyperspecialized diets. But what about the petfood aisle of the supermarket? And what nutritional…

06 Apr 2021

Unlocking the power of mushrooms

Porcini, morels, chanterelles, truffles… our forests and woods are full of fungal epicurean delights. Mushrooms, "the fleshy, spore-bearing fruiting body of a fungus", are eaten by French people at a rate of 1.5kg per person per year (source).   More than 100,000 different species of fungus have been identified, including a little over 1,100 edible varieties, and around 500 varieties are used for traditional medicine (source).   Outside…

24 Mar 2021

Food scoring apps in France, a threat or an opportunity for food brands?

NutriScore, Siga, Nova, Eco-score: for a number of years, food “scoring” systems and a number of apps that tabulate them have been addressing a dual expectation from French consumers – an expectation of transparency (to know more about the products they are buying) and a desire for simplification (to better understand the information found on packaging). While these scores are displayed on packaging on a voluntary basis, many consumers are b…

LE COVID-19 : INFORMATION IMPORTANTE

Compte-tenu des mesures prises par le gouvernement, concernant la situation sanitaire liée à la propagation du virus COVID-19, toutes les réunions physiques, manifestations, et visites en entreprise sont à nouveau suspendues à partir du vendredi 30 octobre 2020 à minima jusqu'au 1er décembre.

Cependant, tout comme lors du confinement de printemps, toute l’équipe Vitagora adopte des mesures de télétravail et reste entièrement disponible pour répondre à vos questions et demandes liées aux services et actions proposés par Vitagora.

Nous vous rappelons qu’une cellule de crise au sein de Vitagora liée à l’impact du COVID-19 sur l’activité de nos entreprises agroalimentaires régionales, en lien avec l’ANIA et les autorités régionales, est toujours en place.

Vous pouvez joindre cette cellule de crise pour toute demande relative à ce sujet au 06 72 39 66 96, Tom Vaudoux, ou par email, au elisabeth.lustrat@vitagora.com.

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